RightlySaid Profiles



Cheryl N. Klufio - President - RightlySaid

Cheryl N. Klufio, MBA
Founder & President


Cheryl N. Klufio is an enterprising leader with extensive experience building powerful global and emerging brands by leveraging strategic, high-impact marketing, public relations and communications. 

Among other roles, Cheryl has managed public and media relations at Harvard University; planned and executed marketing initiatives at Microsoft Headquarters; taught professional English to senior business executives and government officials in Spain; written and edited numerous items for Web and print publication; and, as founder and principal consultant of RightlySaid and LadyMBA, consulted for various companies and individuals. 

A thought leader on personal and place branding, she presented a paper at the Berlin International Economics Congress on the theme "The Future of Nation Branding, Tourism and International Investments in a Globalized World," and has enjoyed an audience with leaders of various governments and international organizations. 

Cheryl holds an MBA degree with concentrations in Marketing, Strategy and Entrepreneurship as well as a Blue Ocean Strategy certificate, both from INSEAD (France and Singapore; Financial Times No. 1 Global MBA: 2016, 2017, 2021); and, from storied Mount Holyoke College (United States), a liberal arts BA degree, cum laude, with a self-designed major in Anglophone and Francophone Postcolonial Literature. 

She is fluent in several languages—including English, French and Spanish—and works fluidly across cultures. Her vast experience living, working and studying in five world regions (North America, Europe, Asia, Africa and Oceania) means she can help you get there, wherever "there" may mean for you.

View Cheryl's LinkedIn profile and connect with her there, shoot her an e-mail or call her for a chat at +1-857-600-2525.

Hear Cheryl's radio interview about branding for success, the RightlySaid way.

"Whether you realize it or not, you’re constantly creating and cementing your brand through your spoken, written and experiential stories...those are the stories that your words and actions convey...
Each and every one of us has a story and is telling it. The question is, is yours RightlySaid?"